Corporate security

Business Intelligence vs. Competitive Intelligence

From the outset it is crucially important to understand that BI can not replace CI and visa versa. Both has its place and both is of the utmost importance for the success of any organization. 

Business Intelligence is the management of a company’s internal data. This includes the Extract, Transform and Loading of this data in a well designed Data Warehouse in order to extract and present the data as intelligent information. This will help any business make better decisions based on its own historic information and can therefore project possible future trends.